Website design is one of the most crucial factors that make or break a website. There are many things involved in website design such as colors, fonts, images among others.
Since website design holds a lot of importance, it is extremely important for you to make sure it is crafted properly to attract visitors and generate revenue. A bad website design is always displeasing and makes visitors exit the site before they can enter it whereas a good website design always pays off well.
While there are several things involved in website design, there are four essential tips that you must always keep in mind when it comes to the design of your website. These include:
Any website without a logo looks unprofessional, irrespective of whatever the aim of the website is. You must always have a well polished and professional logo and display it on the main page of your site. The logo defines your brand and thus ensures that it is prominently displayed on the site. When it comes to logos, using high-resolution images is important. Moreover, you should always make sure that you place the logo on the upper left hand side of the header.
In order to make their website stand out, people make the mistake of adding too much on their site including images, fonts and colors. A website that is visually overloaded is always unappealing. Thus, never make the mistake of adding a variety of fonts that are hard to read and understand or colors that don’t go well together (using white on a light grey background is always a bad idea). Use fonts that are clear to understand and colors that make your website easily readable.
Strategic Use of Colors
According to many web design experts, using colors strategically can make or break a website. Choose a neutral palette to make your site look modern, clean and classy. Using small dashes of colors for say graphics and headlines can really help your visitors distinguish between content that is important and therefore grab their attention.
Use High Quality Images
Another important factor that is often neglected when it comes to sites is the use of high quality images. Using high quality images attract audiences and tend to grab their interest instantaneously. A tip experts recommend is to invest in professional photography to make your site stand out from the crowd.